Moderator: Welcome to the High Tea Session with Ms. Gagan Arora, Corporate Head, Foolish. Ms. Arora will join the chat at 3 pm. In the meanwhile, you can send your questions related to the topic – Career Opportunities in New Age Advertising. Kindly note your questions will be moderated and sent to the celebrity to
You have just won the pitch. This is the client you have been eyeing for almost 8 months now. The much-desired dotted line has been signed and the last vow has been read. What’s next? Consummating this marriage and giving birth to a beautiful baby girl called the “Brand”.
“What a nice script! Let’s see what it does for my brand.” Haven’t we all heard this at some point during our advertising career? Heck, we probably hear it during every creative presentation.
Host of start-ups begin to make an impact, but do they have what it takes to elbow out the big daddies of advertising from the business?
“The best way I would describe the effect of the marijuana and the hashish is that it would make me relaxed and creative.”
Traditional offices and work setups are a passe. Most organisations now have millennials in their workforce. Hence the need to revamp work culture and work spaces to adapt to these new set of employees. Here is a reality check into India Inc.
Vandan Chopra points out the 7 Deadly Sins of Advertising that we all have been guilty of at some point. Advertising in all its glory, is the profession everybody loves to hate, and with good reason too. If you are a brand owner and you read on, you might get an insight into the workings
The most successful companies tend to be the ones with the happiest employees. I take out the time to create a happy workplace, where we collectively celebrate every event and achievement. To add the happiness quotient, we have a unique Chief Happiness Officer – Bruno, who is everyone’s favorite and adds joy to the daily
It has been the year of long format videos, sports-related campaigns, socially relevant messaging and content marketing in the advertising & media industry. IMPACT takes a look at the ads that made a lasting impression in 2016
Foolish, a startup based in Delhi, India that focuses on bringing business results to its client partners, recently moved into a new office which consists of a large open-space area, a kitchen, meetings rooms and lounges.